PARIS IS A PARTY

The brand LE CARTEL borrowed Ernest Hemingway's famous phrase "Paris is a party" to title its new collection. This iconic cry of the heart and homage to the French capital was chosen to celebrate the brand's arrival in France in 2024 and the opening of its first European store. For the occasion, 24 French and Quebecois artists were carefully selected and tasked with capturing the essence of "Paris is a party" on textile. The result is 48 t-shirts with unique styles, blending humor, social engagement, and a tribute to Paris.