MIRACULOUS CATCH・Unisex embroidered hoodie・Chocolate

An exclusive LE CARTEL × PETITOM collaboration that plunges us into the murky waters of the St. Lawrence.

We thought orange cones had already invaded every street in Montreal. Apparently, they've colonized the river, too.

At both ends of the line, a funny fisherman and a catch that is unexpected, to say the least. It's biting, but we're not quite sure what it is anymore.

50% organic cotton, 50% polyester. A comfortable hoodie, elevated by embroidery of the original PETITOM illustration. Another way to bring the world of MONTRÉAL SAFARI — Chapter 01 to life, stitch by stitch.

A portion of sales goes directly to the artist. Wearing this hoodie means supporting local creation.

Petitom is a multidisciplinary visual artist based in Montreal. A graduate in graphic design from the Université du Québec à Montréal, he specializes in illustration and 2D animation. Thomas Bertrand served as Art Director at LE CARTEL from 2020 to 2024. He is also the creator of several designs for the brand, including the “HORS SÉRIES”, a collection of humorous pieces combining minimalist drawings with literary quotes. Thomas Bertrand’s artistic evolution is marked by a shift from a vibrant color palette to more restrained tones, emphasizing the expressiveness of the drawing and the impact of the illustration’s message. Often driven by the desire to provoke laughter—and always with the intent to get to the essence—Thomas shapes his visual world with clarity and wit.